why whimsy?

What’s in a name?

When thinking about what to name my new jewelry business, I had a number of possibilities that ran through my mind. Ultimately I had to think about what kind of vibe I wanted my pieces to have. And really, I wanted it to be a reflection of me.

Unique.

Fun.

Creative.

Unexpected.

Not taking itself too seriously.

Whimsy perfectly encapsulated that. These pieces are meant to be eye-catching but not presumptuous. Throw them on with jeans and a t-shirt or add them to stand out at an after-5 affair.

I wanted the name to attract the clientele, and the art to confirm that they are in the right place.

Welcome to Whimsy.

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